Using AI to Generate Product Imagery and Descriptions for Large Ecommerce Catalog Stores

ecoommerce shopping page on laptop

Dropshippers and owners of large ecommerce catalog stores face a huge challenge. That is how to create quality content at scale in a highly competitive marketplace.

Compelling product descriptions can make or break a potential sale. Consistent product descriptions and product titles also have a huge impact on the SEO visibility of your store. So, it's a priority for all store owners.

But, creating content on mass, or at short notice can pose operational issues, especially when your team is lacking copywriters.

AI automation is the solution. With AI tools you can streamline your content creation process, revolutionizing the quality, consistency and speed of creation, taking your store to the next level of revenue growth.

Why use AI tools for content creation

  • Create high-quality, consistent content
  • AI boosts the speed and efficiency of content creation
  • Use customer preferences data to generate personalized messages
  • Create product descriptions and titles in bulk saving time and expense

Creating product descriptions at speed

To stand out from your competition in a crowded field you need to create quality content that captivates your audience and prompts them to take action. The problem? Content creation is time-consuming and requires a lot of resources.

But, with AI tools you can automate the process saving time and money.

Generating product descriptions for an electrical appliance store:

Take this use case: you run an e-commerce store selling electrical appliances. You have a list of inventory items, and you need to create product descriptions for their respective product pages quickly.

By using a custom prompt in GPT for Google Sheets you can quickly create a paragraph summarizing your inventory's main product benefits, and integrate SEO keywords for visibility.

Check out our YouTube video: Generating content for your website with GPT Workspace.

Creating content at scale using AI

By leveraging AI to create content at scale you can grow your business with fewer resources.

Instead of focusing resources on costly and time-consuming content creation, you can divert your resources as a marketer or store owner to where they have the most impact, including day-to-day operations and growth strategies.

Our AI tools can also transform the efficiency of smaller operations and dropshippers. AI has the power to scale your business quickly without the need for additional resources you can't afford. 

Are you sent duplicated product descriptions from manufacturers? Or maybe you're sent stock manufacturer imagery. With an understanding of Google’s view on creating helpful, reliable, people-first content, you know that you need original, human-first content to rank for your target keywords.

This is where the ability of AI to rewrite templated content into fresh and accessible stories that resonate with readers comes to the fore. The rewrite function available on GPT Sheets and GPT Docs allows you to select an entire document to rewrite, or pick out particular areas you want to change.   

So, whether you have a last-minute sale and need to get original content online stat, or are sent duplicate copy for a new product line, you can use our rewrite tool to create original plagiarism-free content that will rank on search engines.

AI writing tools aren’t confined to your product pages. The power of AI tools can be used to create content for all the most valuable real estate locations on your website. Take the homepage and other important landing pages, these are where your business makes its first impression on visitors to your website.

You can leverage AI to create marketing copy that resonates with your audience and generates sales.

Leverage AI translations for international expansion

Chat GPT can translate too. It is a powerful translation tool that can create accurate translations in 30+ languages at speed.

If you are looking for a tool that’s easy to use and can translate between a variety of languages Chat GPT is a great solution.

Perhaps your Shopify footwear marketplace is in the midst of an international expansion to new territories, but the cost of engaging a translation agency is not an option due to your overstretched budget.

Chat GPT is worth considering for its speed and accuracy as compared to leading translation tools—Chat GPT has been found to be 95% as accurate in translating English to Spanish and 90% as accurate in translating English to French.

Chat GPT can translate between common languages including:

  • English
  • Spanish
  • French
  • German
  • Chinese
  • Japanese

We’ve written a guide on how to translate with Chat GPT outlining how to automatically translate data in Sheets, Docs and how to send and receive emails in different languages using GPT Workspace.

Writers can work hand-in-hand with AI tools

Writers can use AI too. AI doesn’t have to threaten a writer’s existence.

If your team ever struggles with writer’s block and is in need of inspiration GPT Workspace Google Docs AI Writer includes functions that writers can leverage to generate creative content suggestions.

Sometimes all a writer needs is a spark of an idea for a novel blog post, or a compelling email campaign to engage dormant customers.

Leverage GPT Workspace to take your store to the next level

The power of AI tools can skyrocket the growth of your ecommerce business. The beauty of implementing AI tools into your workflow is threefold: saved money, time, and resources.

It’s time to boost your team’s productivity and shoot for the moon. Start by comparing our plans to find the perfect plan for your business’s growth trajectory.

With AI tools integrated into your workflow you’ll quickly wonder how you coped without them.